A franchise is a business, sales are driven by customer relations, and more sales mean greater profits. Having a franchise customer relations management (CRM) software is a great way to connect with your customer base and manage the relationship over time. If you’re thinking about scaling down your CRM as a means of cutting costs you are going about it in the wrong way. Investing in a good franchise CRM software is an investment that pays for itself, increases profits and helps retain clientele.
Managing a large franchise would be impossible without a franchise ERP Software. ERP stands for Enterprise Resource Planning, and it is basically a means for a franchise organization to use a system or software to manage their business processes in an automated manner. Cloud based franchise software systems, or Franchise ERPs, allow the user to handle large business networks. It is similar to retail ERP software with a full set of retail tools but it supports multiple sites and multiple franchise locations, allowing for the smooth analysis of large data. Franchisors can select what data they send and receive from franchisees allowing them some level of business intelligence. The benefits of such a system are endless, but here are some of the most important features.