4 Ways Franchise Management Software Helps Your Brand Development

Franchising is one of the fastest and most efficient ways to penetrate new markets, and consequently franchise development has emerged as a top priority for new and established investors. In today’s post, we discuss 4 ways FranchiseSoft’s Franchise Development module can help franchisors build their brand.

• Master key metrics to pinpoint the best opportunities for growth. Successful franchise development involves combing through hundreds of statistics that pertain to your defined market area in order to spot and take advantage of the best opportunities for growth. Due diligence means keeping your thumb on the pulse of developments in real estate, demographic shifts, industry-relevant trade agreements and tariffs, and more, all while analyzing and interpreting dozens of internal performance metrics. Talk about wearing many different hats at once!FranchiseSoft’s creators wanted to streamline this analytical process without compromising on the volume or quality of information being considered, and this become a major focus of our franchise development module.To satisfy these criteria, we designed our software to send auto-generated pipeline reports filled with important metrics and Key Performance Indicators (KPIs). In addition to these regular automated reports, you can monitor these stats in real-time from any mobile device, which means your analysis and interpretation can be as quick or consuming as you like! By delivering better information faster, this system helps franchise developers outthink and outmaneuver the competition in penetrating new and existing markets. This is especially important in industries undergoing rapid growth, like senior care and fitness, where territory opportunities are quickly being scooped up.
• Make lead outreach easy and effective. We designed our franchise development software to make it easy to stay in touch with new leads and convert existing prospects. Seamlessly integrated with any lead portal, our software tools make it easy to generate entrepreneurial interest in your brand offering, and our beautiful custom templates will improve the efficacy of your email outreach campaigns to “passive” candidates.Once you’ve made the connection, FranchiseSoft makes lead communication as simple as sending a text message or single-clicking to start a call. When it’s time to talk, we put lead contact details and correspondence history at your fingertips so you can always pick up right where you left off in the sales process.
• Build your brand on the move. Access every single software module that pertains to your franchise development from any mobile device, at any time, without compromising the security of your personal information. This is especially information for developers expected to manage new leads between location scouting, franchise sales, and financial meetings.
• Eliminate administrative redundancy. As we’ve made abundantly clear (and as you already know), franchise developers are busy people. Most franchise developers want to spend less time on administrative duties, to free up more time to interact with prospects and secure franchise sales. For this reason, we’ve designed the Franchise Development module with the goal of eliminating redundancy at every turn. Whether you need to save time with standardized franchise information contained in high-impact correspondence templates, or cut out redundant data-entry work by fully porting lead information into our integrated Accounting module after a conversion, FranchiseSoft can help.

If you’d like to learn more about the franchise development tools FranchiseSoft has to offer, we encourage you to visit https://www.franchisesoft.com, or to give us a call at 888-302-3676 to see if it’s right for your vision.