How Customer Management Software Improves Automotive Franchise Service Outcomes

FranchiseSoft’s Customer Management module was designed by former franchise owners and operators to optimize customer service outcomes across all industries. In today’s post, we take a closer look at how our system can be deployed by automotive franchise owners to improve customer satisfaction, control costs, and secure repeat business.

First of all, FranchiseSoft will get more clients to your repair shop.

In every industry, franchise owners and operators make great use of our customer management software when it comes to tracking down and converting promising leads. Not only do our intuitive performance metrics and user-friendly reports make it easy to track and monitor the status of promising automotive repair clients, but our software’s template tools can improve the performance of cold calls, outreach campaigns, and web promotions.

FranchiseSoft makes customer appointments and follow-up calls easy to manage.

The automotive repair industry is very much about trust and personal relationships. One great way to build this kind of trust is to implement a follow-up call system to check in on clients’ satisfaction, as well as the status of their vehicle. Follow-up calls like these are also great opportunities to inquire about whether they would recommend your service to friends or family.

While effective, these kinds of follow-ups can be time consuming and hard to keep track of, especially as your franchise gets busier. With potentially dozens of cars rolling in and out of your shop in a given workday, it quickly becomes impractical to try and follow up with every single customer. This is especially true when you’re already scrambling to keep appointments you’ve made, since it only takes one scheduling mix-up to burn a bridge in this industry!

This is where FranchiseSoft really shines. Automotive franchise owners use our task and event scheduling tool to keep track of client bookings and stay on top of follow-up calls. When it’s time to make the call, our mobile app puts customer contact details, correspondence documentation, and payment histories in your hands, cutting time and helping you remember relationship details that make the client feel special.

FranchiseSoft also streamlines mobile repair services.

Mobile repair trucks are becoming increasingly popular in the automotive repair sector, especially for windshield specialists. Though not feasible in every case, it remains a popular service that many automotive franchises are branching into.

Single-visit work orders like mobile repair require rapid invoicing capacities and on-site payment options, both of which our software provides. Our intuitive customer invoice and statement generation make on-site billing a breeze, and we’ve interfaced with Authorize.net to provide cash, debit, and credit options for choosy customers.

Best of all, it’s all synced up with our Accounting module, so you eliminate extra data input work on the backend without any thought or effort – just bill the clients, and the history of your on-site payments will appear in Quickbooks.

On behalf of the FranchiseSoft team, we hope you’ve found this introduction to Customer Management Software for automotive franchise owners helpful. But remember: we’ve only scratched the surface. One of the best features of our system is that it seamlessly integrates different modules into an all-in-one solution for your automotive franchise. If you’d like to read about some of our other modules and how they can help grow and manage your business, visit https://franchisesoft.com.