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Is It Time for a Franchise Management Systems Upgrade?

Is It Time for a Franchise Management Systems Upgrade?

Technology moves fast, but franchisors who keep up enjoy major competitive advantages.

So is it time to update your franchise management systems?

Let’s find out!

A Beginner’s Guide to Franchise Management Software

Before we dive into our franchise management systems checklist, let’s lay some groundwork. If you already know what franchise management software can do for you, or own some already, skip ahead to the next section.

Broadly speaking, franchise management software is a collaborative platform designed to optimize and empower your internal franchise management systems in a number of ways, such as:

  • streamlining communications with multi-platform message notification systems for faster problem-solving and implementation of new ideas;
  • improving information sharing and training capacities for better onboarding, adherence, and inventory control;
  • auto-generating key performance reports to help you plan big-picture business decisions;
  • and putting real-time franchise fee, sales, and marketing analytics at your fingertips anywhere, anytime.

Digital franchise management systems can also help you grow your business with powerful tools for marketing, lead generation, and moving prospects through your sales cycle. The best franchise management systems also help the single-unit franchisees with field service management and customer relations modules that will take your product or service to the next level.

All that said, not all franchise management systems all created equal. Few try to do it all, preferring instead to focus on a 1-2 components of the business. Some are geared specifically for restaurants, with elaborate inventory systems and seating charts that franchisors in other industries wouldn’t use. And then there are plenty of barebones apps out there calling themselves franchise management systems when they’re really just glorified cloud calendars.

So what should you look for in franchise management systems in 2018? And how do you know whether it’s time for an upgrade?

Today’s post is not meant to tell you what’s best, but rather just share some information about how our franchise management systems have helped brands thrive. Hopefully, by showing you some of our solution’s functionality, you’ll be in a better position to evaluate your current franchise management systems. And if you want to upgrade, we can help with that, too!

Franchise Management Systems Checklist

Ready to see how your current software stacks up?

Beware any franchise management systems that lack the following 8 features:

  • Simple software integration. If it doesn’t do it all, it should work with it all. FranchiseSoft effortlessly integrates with QuickBooks, DocuSign, Authorize.Net, Dropbox, Paypal, lead-generation portals, and more.
  • Complete mobile control. Run every franchise management software module with top-down control from your mobile device.
  • Powerful franchise development tools. Capture important lead data automatically, monitor their progress through your custom-built sales cycle, and create franchise brochures to help your development team.
  • Built-in marketing functionality. Capture and share marketing data, then put it to use with a variety of tools included in our marketing module, designed by ClickTecs digital advertising experts.
  • All-in-one communications. Log and review all correspondence with leads, professional contacts, and franchisees, and reach out with SMS, email, or phone, all from the same platform.
  • All-party management. Employee, customer, and field service management tools to help you manage all parties involved in your business transaction. Schedule a job, assign it to a worker, sign off on completed work, send and process invoices, and resolve customer concerns from your mobile device.
  • Private digital library. Upload all franchise materials for training, messaging, systems, and support for easy and secure access for authorized users.
  • Streamlined support services. FranchiseSoft offers attractive and simple self-service, powerful ticketing, updatable FAQs, the ability to create your own training programs, and a secure help desk to improve your franchise support systems.

Learn More About Franchisesoft’s Franchise Management Systems Solution

Think it’s time for an upgrade?

Visit https://franchisesoft.com/contact-us/ to consult with our team and book a free demo to see our franchise management systems in action.

How Can Software Improve my Franchise Marketing?

How Can Software Improve my Franchise Marketing?

As business owners, we know better than to hold out for “magic pill” solutions, so it makes sense to be wary of anyone claiming that software is going to significantly improve your franchise marketing.

But hear us out – this will be a quick read, and it might put you on the scent of something that could seriously improve your franchise marketing capabilities (and cost-efficiency).

Read on to learn 3 ways our software can improve your franchise marketing.

Level-up your Research Game

Everyone knows franchise marketing relies on quality research, but what have you done lately to up your analytical game?

Our franchise marketing software automatically captures important details about your target market through auto-generated pipeline reports based on previous dealings with these buyers.

You’ll also benefit from intuitive reports and analytics on all marketing efforts, so you can identify which avenues are paying dividends, and which are burning holes in your pockets.

Get More People on Board with your Franchise Marketing Strategy

Sometimes the problem with a franchise marketing strategy is simply adherence. Franchisors spend thousands working with consultants and market researchers to develop these fantastic multi-stage strategies, but it all goes to waste because they can’t get the whole team (which may span multiple states, provinces, or countries) on board.

So how does our software get more franchise owners behind your franchise marketing strategy?

  • Easier access to your franchise marketing “playbook.” Upload your franchise marketing strategy to your private digital library so franchisees can reference best practices 24/7.
  • Create, schedule and monitor franchise marketing training sessions. Franchisors can build their own virtual franchise marketing training sessions, then assign them to franchisees. Our software automatically captures details about their training progress, including the time it took to complete certain modules.
  • Motivate your franchise marketing team. Publish news blasts about franchise marketing results to inspire the team onto new heights, or share other motivational messages through streamlined communications software that works for SMS, email, and phone calls.

Make your Travel Time Highly Productive

Do you ever find yourself stuck in traffic wondering how many productive hours you’ve idled away?

One study by the Transport Reviews journal estimated that the average worker spent 139 hours per year commuting – the equivalent of 19 standard work days you could have invested in improving your marketing campaign (Lyons & Chatterjee, 2008, p. 181).

FranchiseSoft is 100% mobile-responsive, which means you can take your franchise with you anywhere. That means public transit users and carpoolers can transform their commute into productive time (don’t people always say their best ideas strike on the road?), and trips into the office become a choice rather than a necessity.

In addition to a top-down marketing management module, our mobile franchise software lets you:

  • Develop your franchise with full access to your lead management tools, calendars, brokers, and reports;
  • Manage current candidates and build relationships using streamlined communication tools that log all correspondence for future reference;
  • Monitor franchise performance and pinpoint areas of improvement with P&L data, live dashboard analysis, and dynamic reports;
  • Manage ground-level operations by communicating with employees, scheduling tasks and events, resolving scheduling conflicts, generating payroll files, signing off on uploaded images of finished work, processing invoices, and much more.

Learn More About our Franchise Marketing Solution 

Visit https://www.franchisesoft.com to book a free consultation.

References

Lyons, G., & Chatterjee, K. (2008). A human perspective on the daily commute: costs, benefits and trade‐offs. Transport Reviews, 28(2), 181-198

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